2/8/2024 0 Comments The SmallBizChat Podcast: How to Get Started with Exporting with Melissa MuhammadMelissa Muhammad is a Global Business Expert and International Tax Attorney who specializes in helping international businesses operate worldwide. For over 20 years, she has traveled to numerous countries negotiating billion-dollar transactions and has trained tax officials in over 153 nations. Now, she helps Black-owned businesses export globally and access government resources to turn concepts into contracts. For more information: https://blackandglobalbusinessnetwork.com In this episode, I welcome guest Melissa Muhammad to discuss the importance of exporting for businesses, the role of the Department of Commerce, and understanding trade missions. We delve into the Step Grant Program, currency exchange risks, and expected outcomes from trade missions. Melissa shares her best business advice and introduces her venture, Black And Global Essentials. Listen to the podcast below: This week on SmallBizChat Podcast:
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When it comes to running a small business, finding new leads is always a challenge. Whether you’re a startup or an established business, the key to sustained growth lies in continually expanding and maintaining your customer base. Let’s explore 30 effective strategies to help your small business attract and engage with fresh leads.
Effective lead generation is the lifeblood of small businesses. By combining a mix of online and offline strategies, your business can cast a wide net and attract new prospects. Remember, consistency is key – continually refine and adapt your approach based on results to ensure sustained growth for your small business.
The post 30 Effective Strategies to Help Your Small Business Drive Leads appeared first on Succeed As Your Own Boss. via Succeed As Your Own Boss https://ift.tt/4RGWsg8 2/1/2024 0 Comments The SmallBizChat Podcast: Great Marketing Makes Sales Unnecessary with Melinda EmersonIn this episode, Melinda Emerson introduces the 2024 mantra, GMMSU, and explains its significance. She dives deeper into the role of multichannel funnels in marketing and the sales process. Melinda also discusses the importance of a unique value proposition and lead generation. “Great marketing makes sales unnecessary.” – Melinda Emerson Listen to the podcast below:
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Sponsored by MetLife. Early-2024 is the perfect time to outline goals for the year ahead. As business owners, many of us will have professional goals that are unique to our companies, such as growing our revenues, attracting and retaining talent, training and developing, and supporting employees with their mental health and overall well-being. New Year’s resolutions are a near-universal experience; your employees are likely already working on their goals, such as improving mental and physical health, learning new skills, focusing on budgeting and finances, traveling to new places, and more. So, how can you provide your employees with resources that support their personal resolutions, all while working toward your organization’s goals? Today, I’m sharing four ways to do just that:
1. Offering Medical Insurance Supports Physical HealthNot only is medical insurance a highly sought-after benefit, but it is also one of the best ways employers can promote physical health among employees. According to MetLife’s Employee Benefit Trends Study (EBTS) 2023 deep-dive into small business trends, 71% of small business employees are interested in their employer offering medical insurance. That said, 44% of small business employers do not currently offer health insurance to their employees. A lack of health insurance coverage is a barrier to healthcare access and may negatively impact the health of U.S. employees, as highlighted by the Office of Disease Prevention and Health Promotion.
Investing in medical benefits and providing employees with access to health insurance can help them overcome barriers to care and ultimately better support the physical health of your hardworking staff. While offering health insurance comes with costs, the potential long-term benefits in terms of employee satisfaction, productivity, and overall business success often outweigh the disadvantages.
2. Mental health resourcesIt’s no secret that in today’s world, all our personal and professional lives are increasingly interconnected. This, of course, means that external factors can greatly impact how employees show up at work. As 92% of all workers report that it is “important to them to work for an organization that values their emotional and psychological well-being,” the impact of providing mental health resources cannot be overlooked. According to MetLife and the U.S. Chamber’s Small Business Index, mental health support has become a greater priority for many small business owners; 68% of small businesses report using at least one resource to assist with employee mental health and well-being. For some employers, this can look like encouraging employees to take mental health breaks during work, offering mental health days or flexible PTO, covering therapy within health insurance plans, or having an employee assistance program. It is safe to say the importance of mental wellness is not going to slow down. Consider implementing programs that support your employees’ mental health this year, if you haven’t already.
3. Financial health supportMore than seven in 10 small businesses say helping employees make better financial decisions has become a key benefit objective, according to the 2023 EBTS. However, four in 10 small business employees report they have poor financial health, which can have a significant impact on other areas of wellness, including physical, mental, and social well-being. As such, small business employers should supplement pay with other resources and voluntary benefits, such as financial planning tools, educational workshops, or commuter benefits, all of which can promote financial wellness.
4. Paid leave opportunitiesAs we kick off the year, time off will certainly be top of mind for employees. Due to variable hours, staffing constraints, and limited resources, it’s understandable why offering paid time off can be a challenging feat for some small businesses. However, data from the 2023 EBTS shows that offering paid leave is associated with a host of outcomes; among small business employees who have access to paid time off, 70% say they’re satisfied with their work, and 40% say they’re holistically healthy.
As small business owners, we are uniquely positioned to support employees as they work toward their personal goals this year. I have no doubt all of us will prioritize recruiting and retaining our teams, and benefits and resources like the ones listed above can ultimately deliver on our business objectives and drive higher employee satisfaction. Which one of these resources would be most beneficial for your workforce and your business goals for 2024? This is a sponsored post, but the views in this article are the opinion of the author, Melinda Emerson.
About the sponsor: The MetLife Small Business dedicated website has more information and resources for small business owners looking to find the right mix of benefits that can help attract and retain top talent. You can also connect with a small business expert or build a plan for your business that you and your employees can feel confident about. Find out how MetLife can help you achieve your business goals and offer the benefits employees want. The post New Year, New Focus: Elevating Holistic Well-being for Employees This Year appeared first on Succeed As Your Own Boss. via Succeed As Your Own Boss https://ift.tt/9gOthJD 1/25/2024 0 Comments The SmallBizChat Podcast: Hit it & Quit It with Dr. Angela Pipersburgh Matt Ryder and Anna Papalia
Dr. Angela Pipersburgh is a dynamic figure in the fields of spiritual leadership and entrepreneurship. She is renowned for her Kingdom-centric approach to personal and professional development. She has successfully established four innovative brands, including the Kingdom Chamber of Commerce, Kingdom Business School, Shaddai Marketing and Communications, and Kingdom Investors, all aimed at uplifting Christian professionals and businesses. Known as the “Supernatural Coach,” Dr. Pipersburgh is committed to helping individuals discover their true identity, embrace their purpose, and realize their vision. She has published two books, “Your Gift IT Makes Room” and “Aligning With Your Destiny Connector,” which are available on Amazon. For more information: www.kingdomchamberofcommerce.org Matt Ryder is a former special forces serviceman and Founder of Sales Sniper and, currently serving as CEO at 7th Level Inc. Matt’s rapid ascent in high-ticket sales showcased his own unique approach. His adoption of NEPQ, the 7th Level method, quickly propelled him to a consistent $100K per month within 90 days. With a global reach, Matt oversees sales teams and passionately ensures broad access to transformative training. His CEO role at 7th Level reflects his commitment to empowering individuals in all aspects of life through valuable tools, trainings, and strategies. For more information: https://7thlevelhq.com Anna Papalia is an HR expert with over 1.5 million followers across social media platforms. She is the author of the new book Interviewology: The New Science of Interviewing. She has consulted with Fortune 100 companies, taught at Temple University and coached over 10,000 clients to interview better. Her groundbreaking discovery of Interview Styles revolutionized the way we teach and understand interviewing. She is also a public speaker at the Society for Human Resource Management (SHRM) and DisruptHR. For more information: https://theinterviewology.com Three of my amazing guests – Dr. Angela Pipersburgh, Matt Ryder, and Anna Papalia – join me simultaneously for a fun, lighthearted, rapid-fire round of my favorite business questions. We get their opinions on a few business tools, some old-school marketing tips, and some great books for aspiring business owners. Listen to the podcast below: This week on SmallBizChat Podcast:
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The post The SmallBizChat Podcast: Hit it & Quit It with Dr. Angela Pipersburgh, Matt Ryder, and Anna Papalia appeared first on Succeed As Your Own Boss. via Succeed As Your Own Boss https://ift.tt/9w7NtCJ 1/22/2024 0 Comments Empowering Small Businesses: Cultivating a Culture of Data-Driven Decision-MakingIn an era where information is king, small businesses face a pivotal challenge: how to transform raw data into actionable insights that drive strategic decision-making. Establishing a culture of data-driven decision-making is not merely an option; it is a necessity for thriving in the competitive landscape. Let’s explore the key steps and benefits of fostering data-centric decision-making in your small business.
Understanding the FoundationsBuilding a culture of data-driven decision-making begins with laying strong foundations. Small businesses must invest in the tools and technologies that facilitate data collection, storage, and analysis. This includes implementing Customer Relationship Management (CRM) systems, data analytics platforms like Google Analytics, and other relevant tools tailored to the business’s unique needs, like Kissmetrics, which is designed to help businesses increase their marketing ROI by identifying customer behaviors.
Training is KeyYou must ensure that employees are equipped with the necessary skills to navigate and interpret data and data storytelling to convey meaningful business outcomes. Organize training programs and workshops quarterly to bridge the knowledge gap, empowering employees at all levels to leverage data effectively.
Leadership’s RoleIn a data-driven environment, leaders must champion the cause, emphasizing the importance of data in decision-making. This involves not only endorsing data initiatives but also embodying a data-driven mindset in their own decision-making processes. By doing so, leaders set a precedent that resonates throughout the organization, signaling that data is not just an asset but a core driver of success.
Transparent CommunicationEstablishing a culture of data-driven decision-making requires transparency in communication. Employees need to understand the value of data and how it aligns with the organization’s objectives. This involves clearly articulating how data-driven insights contribute to informed decision-making and ultimately impact the success of the business. Input into the system drives the quality of the data; the data is produced from work output. When your employees recognize the significance of their roles in the larger data ecosystem, they are more likely to embrace and prioritize data in their daily tasks.
Focus on Data-driven StorytellingData-driven storytelling is a powerful tool for making complex information accessible, relatable, and impactful. By weaving a narrative around the data, small businesses can effectively communicate their messages, foster understanding, and drive informed decision-making. Whether in business, academia, or advocacy, the ability to tell compelling stories with data is increasingly recognized as a valuable skill in today’s data-driven world.
Integration Into WorkflowsData should seamlessly integrate into everyday workflows. Small businesses can achieve this by embedding data collection and analysis processes into routine operations. For instance, if customer feedback is a crucial aspect of decision-making, incorporating regular surveys or feedback mechanisms ensures a steady flow of relevant data. Integration goes beyond technology; it’s about making data an organic part of how the business operates on a day-to-day basis.
Setting Clear ObjectivesClarity is key when transitioning to a data-driven culture. Small businesses must define clear objectives for their data initiatives. Whether it’s improving customer satisfaction, optimizing internal processes, or identifying new market opportunities, setting specific, measurable, and achievable goals provides a roadmap for leveraging data effectively. Clear objectives also help in evaluating the success of data-driven initiatives and making necessary adjustments.
Incentivizing Data LiteracyEncouraging and incentivizing data literacy among employees is crucial. This involves recognizing and rewarding individuals who exhibit a strong understanding of data and its application in decision-making. Additionally, creating a collaborative environment where employees feel comfortable sharing data-driven insights fosters a collective approach to problem-solving. By making data literacy a valued skill, small businesses can accelerate the adoption of data-driven decision-making. Continuous ImprovementThe journey towards a data-driven culture is iterative. Small businesses must embrace a mindset of continuous improvement, constantly refining data processes and strategies. Regularly reassessing data sources, analytical methods, and decision outcomes ensures that the organization remains responsive to evolving market dynamics. This commitment to continuous improvement not only enhances the effectiveness of data-driven decision-making but also fosters a culture of adaptability within the organization.
Benefits of a Data-Driven CultureThe advantages of cultivating a data-driven culture in a small business are multifaceted.
Cultivating a culture of data-driven decision-making in a small business is not a one-time effort; it’s a holistic journey. From leadership commitment to transparent communication, integration into workflows, and continuous improvement, each element contributes to the evolution of data-centric companies. The benefits are profound, ranging from improved strategic planning and innovation to heightened accountability and enhanced customer relations. As you navigate the complexities of the modern business landscape, embracing a data-driven culture is not just an option; it’s a strategic imperative for long-term success.
How are you using data to grow your business? The post Empowering Small Businesses: Cultivating a Culture of Data-Driven Decision-Making appeared first on Succeed As Your Own Boss. via Succeed As Your Own Boss https://ift.tt/8r6Cb2q In an era where healthcare is evolving rapidly, the role of nutrition in preventing and managing diseases stands as a cornerstone of holistic wellness. Amidst the wealth of medical advancements, it’s crucial to remember that the food we consume plays a pivotal role in shaping our health outcomes. Understanding the Power of NutritionNutrition is not just about maintaining an ideal weight; it’s about nurturing the body with the right nutrients to fend off illnesses and manage existing conditions. A balanced diet, rich in vitamins, minerals, and other essential nutrients, can significantly reduce the risk of chronic diseases such as heart disease, diabetes, and certain types of cancer. Prevention: The First Line of DefensePreventive healthcare emphasizes the importance of a nutritious diet to bolster the immune system. Foods rich in antioxidants, like berries, nuts, and green leafy vegetables, can help combat free radicals, reducing the risk of disease formation. Similarly, incorporating whole grains, lean proteins, and healthy fats can keep chronic diseases at bay by regulating blood sugar levels and reducing inflammation. Management: A Supportive RoleFor those already managing health conditions, nutrition plays a supportive role. For instance, a diet low in sodium and saturated fats is crucial for individuals with heart disease, while those with diabetes benefit from a diet that controls blood glucose levels. Tailoring one’s diet to specific health needs not only aids in managing symptoms but also enhances the effectiveness of medical treatments. Nutrition and Mental HealthThe link between nutrition and mental health is increasingly recognized. Foods that support brain health, such as those rich in omega-3 fatty acids, can improve mood and cognitive function. This highlights the importance of a well-rounded diet in maintaining not just physical health but also mental well-being. Challenges and OpportunitiesDespite the clear benefits, implementing nutritional changes can be challenging. Socioeconomic factors, cultural preferences, and personal habits all play a role in dietary choices. Healthcare providers and nutritionists must collaborate to provide personalized, practical dietary advice considering these factors. The Future of Nutritional HealthcareThe future of healthcare sees a more integrated approach, where nutrition is a fundamental part of patient care. By educating patients about the importance of nutrition and providing accessible resources, healthcare professionals can empower individuals to make informed choices about their diets and health.
The role of nutrition in disease prevention and management is undeniable. As we navigate the complexities of modern healthcare, it becomes evident that a shift towards nutritional awareness is beneficial for a healthier, more resilient society. By embracing the power of nutrition, we open the door to a future where preventive care and effective disease management go hand in hand, leading to improved health outcomes for individuals and communities alike. The post The Role of Nutrition in Disease Prevention and Management first appeared on Tarya Tribble | Healthcare & Medicine.via Tarya Tribble | Healthcare & Medicine https://ift.tt/c9fdCtx In today’s fast-paced world, where the lines between work and personal life are increasingly blurred, entrepreneurs often find themselves struggling to maintain a healthy balance. The journey of an entrepreneur can be overwhelming, leading to burnout and decreased productivity. Balancing entrepreneurship and personal life is essential to overcome these challenges. This article explores effective strategies to help entrepreneurs strike a balance, ensuring both business growth and personal well-being. Understanding the Importance of BalanceThe key to achieving balance is first to understand its importance. Entrepreneurs are often driven by passion, leading to overworking and neglecting personal needs. However, long-term success requires a sustainable approach that includes time for rest, relationships, and personal growth. Setting BoundariesOne of the key strategies is setting clear boundaries. This involves distinguishing work time from personal time. Entrepreneurs should strive to create a work schedule that allows them to be productive while also dedicating time to personal activities and family. This could mean turning off work notifications after a certain hour or having a dedicated workspace separate from living areas. Prioritizing Health and WellnessSuccessful businesses require a healthy mind and body. This includes regular exercise, a balanced diet, adequate sleep, and mindfulness practices like meditation to manage stress. Delegation and Trusting Your TeamDelegation is vital for entrepreneurs. Entrepreneurs can free up time for strategic planning and personal pursuits by entrusting tasks to capable team members. This requires building a reliable team and cultivating a culture of trust and accountability. Leveraging TechnologyTechnology can be a double-edged sword, but it can enhance efficiency when used wisely. Entrepreneurs can optimize their business operations by automating customer relationship management and accounting. Networking and Community SupportBuilding a network of fellow entrepreneurs can provide support and advice. Engaging in communities offers a sense of belonging and shared experiences, which can be invaluable for personal and professional growth. Time for Personal Growth and HobbiesIncorporating personal interests and hobbies into your daily routine can improve your well-being. Choosing meaningful activities can help you achieve a sense of fulfillment and balance, which is essential for a happier and more fulfilling life. Regular Self-ReflectionRegular self-reflection helps entrepreneurs stay aligned with their goals and values. This can involve periodic reviews of both business and personal life to ensure they are in harmony.
Balancing entrepreneurship and personal life is not about dividing time equally but about finding a harmonious blend that leads to fulfillment and success in both areas. By setting boundaries, prioritizing health, delegating tasks, leveraging technology, building a supportive network, indulging in personal interests, engaging in self-reflection, and being adaptable, entrepreneurs can thrive both professionally and personally. This balance is crucial not just for the entrepreneur’s well-being but also for the health and longevity of their business. The post Balancing Entrepreneurship and Personal Life: Strategies for Success first appeared on Tarya Tribble | Business & Entrepreneurship.via Tarya Tribble | Business & Entrepreneurship https://ift.tt/AlmwFDJ 1/18/2024 0 Comments January 2024 #SmallBizChat : New Revenue Streams Being Smarter with your Money Management & Branding#Smallbizchat Podcast LIVE is an interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook Page, and my YouTube Channel. Please subscribe and share these amazing interviews.
How to get started with exportingMelissa Muhammad is a Global Business Expert and International Tax Attorney who specializes in helping international businesses operate worldwide. For over 20 years, she has traveled to numerous countries negotiating billion-dollar transactions and has trained tax officials in over 153 nations. Now, she helps Black-owned businesses export globally and access government resources to turn concepts into contracts. For more information: https://blackandglobalbusinessnetwork.com/
SmallBizLady: Why is exporting important in the Black community? Melissa Muhammad: Exporting is crucial for our community because it offers a direct contribution to economic growth. Exporting is how Black-owned businesses expand globally, tap into new markets, and boost sales and revenue. It also provides market diversification, reducing vulnerability to economic fluctuations. International trade also fosters competitive advantages and drives efficiency, innovation, and product quality improvements. This keeps Black-owned businesses world-class and ready to provide products and services to a sophisticated global consumer market. Additionally, exporting facilitates knowledge and technology transfer, enhancing the community’s capabilities. Cultural exchange occurs as products and services reach international consumers, fostering understanding and cooperation. Successful exporting elevates our global reputation, attracting foreign investments and collaborations and opening doors to new opportunities. Black-owned enterprises do not want to miss out on these significant opportunities. That’s why my company, Black&Global, empowers and supports Black-owned businesses through initiatives that provide training, education, resources, and coaching to bridge the gap and help them thrive in the global market.
SmallBizLady: How can the government help anyone access global markets? Melissa Muhammad: International trade is important to the U.S. economy, and several federal agencies support exporting businesses. Engaging in international trade and exporting goods and services is a multifaceted process that involves collaboration and support from various entities within the government’s ecosystem of export agencies. These agencies play a crucial role in facilitating, promoting, and regulating exports, ensuring businesses can successfully navigate the complexities of global markets. Government agencies shape and support export activities by providing information, training, and support for research, promotion, logistics, financing, and regulatory compliance. This creates an enabling environment for businesses to thrive in the global marketplace.
SmallBizLady: How can people learn to export? Melissa Muhammad: At Black&Global, we have developed programs that teach Black business owners how to access government resources to grow their businesses through exporting. We also highlight the government programs and resources that help entrepreneurs build an export team to implement their unique export strategy. We encourage Black-owned businesses to attend international trade events to promote their products or services, meet potential partners, learn the latest information, and find promising leads for their future global buyers. Good money moves for 2024Karla Ukman is “not your father’s financial advisor.” She champions financial education and personalized strategies for women and historically excluded communities. Leading her own firm for over a decade, she ignites financial awareness and empowers clients to take charge of their money in ways that resonate with them. Karla’s passion lies in dismantling financial myths and fostering economic resilience. If you are interested om joining her movement towards building wealth on your own terms. Check out her website: www.artemiswealth.net SmallBizLady: Procrastination and fear of change often hold people back from taking their first steps toward financial growth. What advice would you give to start actively making their money work for them? We’ve all been there. But remember, fear and inaction will keep you in the same place. Break down the task into manageable steps. Start with researching a few investment options, talking to a financial advisor, or simply setting up a basic budget. Even small actions can build momentum and confidence. And remember, you don’t have to know everything; learning and adapting are part of the journey. The important thing is to take the first step, overcome the inertia, and watch your financial journey unfold. Don’t wait for the perfect moment – start today, even if it’s just by taking one small step towards your financial goals.
SmallBizLady: We often hear about “get rich quick” schemes or chasing the hottest investment trends. Why is taking a conservative, long-term approach crucial for making your money work harder, especially in today’s volatile market? Chasing quick wins often leads to disappointment and potential losses. Building sustainable wealth requires patience and discipline. A long-term approach, based on your individual risk tolerance and goals, focuses on consistent growth rather than short-term gains. Think of it like planting a seed and nurturing it to grow into a strong, resilient tree. Diversification, low-cost index funds, and a strategic asset allocation plan can help mitigate risk and build long-term wealth, even in uncertain times. Remember, slow and steady wins the financial race – don’t fall prey to the allure of quick fixes and focus on building a solid foundation for your future.
SmallBizLady: With economic uncertainty on the horizon in 2024, what are some actionable steps our listeners can take to make their money work harder without taking on excessive risk? Karla Ukman: Volatility can be unnerving. But let’s not let fear paralyze us. Here are three actionable steps: First, assess your risk tolerance. Understand your comfort level with fluctuations and stick to it. Second, prioritize security. Ensure you have an emergency fund that covers at least 3-6 months of living expenses. This safety net reduces dependence on debt during tough times. Third, explore low-risk options. High-yield savings accounts and index funds offer steady returns with minimal risk. Remember, consistency is key – even small, regular investments can grow significantly over time.
How to Live Your Brand
Olivia Thomas, The Brand Counselor, specializes in empowering seasoned founders to elevate their businesses through strategic branding. As the founder of the Wintentional Development Co., Olivia is dedicated to crafting compelling brand strategies that resonate with her customer’s dream clients. Olivia’s mission is to help women in business build lives and legacies through the telling of captivating brand stories. She helps founders connect authentically with their audience, paving the way for sustained success as their businesses mature. For more information: www.Wintentional.com
SmallBizLady: As The Brand Counselor, you specialize in helping founders refine their brand strategy. Could you share some key elements that founders often overlook when developing their brand strategy? Olivia Thomas: While we are accustomed to learning our audience demographics in great detail, smaller businesses or those who are just coming into the idea of branding are neglecting to understand their customer base’s psychographics. Understanding their aspirations, motivations, and lifestyles is the foundation for creating a brand message that sticks. It’s simple to understand their need for a product in a direct way that gives them results, but understanding what it truly means to them to create those results makes it even more powerful when you’re communicating to them that you can get them over their murky waters that they need to cross. You are a bridge to the other side and make yourself a caring guide with their best interest at heart. It becomes a real win-win serving situation instead of a selling situation.
SmallBizLady: You focus on untangling founder self-perceptions. Can you delve deeper into how a founder’s personal narrative influences their brand and what steps they can take to be more authentic in their brand identity? Olivia Thomas: While we may think of something like this in the realm of personal branding, having a full understanding of who you are as a person will help you to determine what it is that you are inspired to create in the brand and to create for the world. Oftentimes, when professionals are writing their mission and vision statements and making their list of values, they are using language that they’ve heard before in the market. The words usually speak to the company and all of the things that it will do for the world, but the company was founded by an individual who was inspired to create something. Founders shouldn’t be afraid to be inspired by their real-life motivations, their life experiences, and the truths of how those things have affected them and filled them with the desire to create something that’ll solve a problem. If they are consistent and clear, it could start a movement. Founders have to remove themselves from the expectations that others have placed on them for what they should be, or sound like in order to be able to communicate what’s real. A real brand is a lived brand, and it’s easier to attract the best people who align with you – when the philosophical foundation of the brand speaks to not only the founder’s immense expertise in their area but also who they really are as a person.
Olivia Thomas: Founders need to take care of themselves. Their ability to even communicate their brand is usually stuck within their nervous system. I work with black women primarily and due to societal, familial, and communal issues, we are often expected to the people who are in control, but this wreaks havoc on our nervous system in a lot of ways because we often get stuck in survival mode. When we’re in survival move, we’re in the instinctive part of our brains and we are more likely to be reactionary but to build a beautiful brand and tell an authentic story, we have to be able to think from a dream-filled and proactive place. When you’re in the protective place, you’re not thinking of the potential of your dreams but instead thinking of all the ways you have to protect yourself. The possibilities are endless when we take the time to care for ourselves and release the unique abilities that we have inside of us instead of always having to react to the culture that surrounds us that was never built to accommodate or care for us. None of this is to say that the societal issues that surround us are not real and sometimes threatening–but when we have control of our responses, we can take anything that is thrown at us and reframe it in the best way possible and create something beautiful and uninterrupted. There’s freedom in that. I want black women and friends to be free to be Uninterrupted Masterpieces.
Did you find these interviews helpful? Please tell me how they helped and then share them. Would you like to be a guest on #Smallbizchat Live?If you are a small business owner, author, or subject matter expert, we’d love to have you appear as a guest on #Smallbizchat LIVE. Submit your name, headshot, Twitter or IG, handle, bio, website, topic and 3 questions and be sure to answers in paragraph form to demonstrate your expertise. To submit your materials to be a guest on #Smallbizchat click here.
The post January 2024 #SmallBizChat : New Revenue Streams, Being Smarter with your Money Management, & Branding appeared first on Succeed As Your Own Boss. via Succeed As Your Own Boss https://ift.tt/WgYwz5J Matt Ryder is a former special forces serviceman and Founder of Sales Sniper and, currently serving as CEO at 7th Level Inc. Matt’s rapid ascent in high-ticket sales showcased his own unique approach. His adoption of NEPQ, the 7th Level method, quickly propelled him to a consistent $100K per month within 90 days. With a global reach, Matt oversees sales teams and passionately ensures broad access to transformative training. His CEO role at 7th Level reflects his commitment to empowering individuals in all aspects of life through valuable tools, trainings, and strategies. For more information: https://7thlevelhq.com In this episode, I chat with Matt Ryder about the essentials of a robust sales process. We explore how to identify weak links in sales, set suitable goals for small businesses, and hire competent salespeople. The discussion also covers calculating sales targets and achieving financial independence from your business. Listen to the podcast below: This week on SmallBizChat Podcast:
Resources Mentioned:Online Courses: https://smallbizladyuniversity.com Connect with Matt Ryder:
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